Implementation of Innovation and Entrepreneurship Education in a Sports University in China

Abstract

The overall level of Innovation and Entrepreneurship Education (IEE) in sports universities in China is lagging and not well established. There is no known practical construct or methods to cultivate talents with innovative and entrepreneurial qualities and abilities in sports universities. In response, this
qualitative case study is focused on investigating the problems encountered in implementing IEE in a sports university. One-on-one interviews and focus group discussions were employed as research instruments. The participants consisted of administrators, teachers, and undergraduates from a sports university in China. The collected qualitative data were analyzed using the thematic analysis method. The findings of this study not only revealed the common problems like other universities in implementing IEE in sports universities but also revealed their own identity. This can contribute to the current shortage of research in this field and provide real-world value to IEE implementation for sports
universities in China.