Factors Influencing Home Purchase Decision: A Case Study in Selangor, Malaysia

Abstract

The objective of this paper is to study the factors influencing the home
buyers’ purchase decision in Selangor, Malaysia. A total of 180
respondents were participated in this survey. Results showed positive
correlation between dependent variable (purchase decision) and
independent variables (property attributes, location, property
environment and financials). The Statistical Package for Social
Sciences (SPSS) version 23.0 was used to analyze the data collected
through the survey. Recommendations are presented offering
beneficial suggestions for further studies.