Abstract
This study investigates the effectiveness of Government-Industry-Academia Collaborations (GIAC) in supporting sustainable growth in Malaysia’s multimedia industry. Focusing on the roles of government, industry, and academia, it identifies key factors for building long-term partnerships, such as curriculum alignment with industry needs, government policy impacts, and challenges in sustaining collaboration.
Using an Explanatory Sequential Case Study approach, the research combines quantitative surveys and qualitative interviews with multimedia sector stakeholders. Findings reveal major barriers, including sustainability challenges, misalignment between academic training and industry requirements, and limited government incentives. The results highlight the importance of strong leadership, a long-term vision, and performance-based incentives to enhance GIAC initiatives. Improving curriculum alignment and communication among stakeholders is also essential for preparing a job-ready workforce. The study offers practical recommendations to optimize GIAC efforts, aiming to boost talent development and drive growth in Malaysia’s multimedia sector.
References
ACM India. (2021, January 14). Day 4: [Panel Discussion] Industry Panel - Industry Academia Collaboration and Beyond. YouTube. https://www.youtube.com/watch?v=IorhH3oGyI4
Ahmad, S., Umirzakova, S., Mujtaba, G., Amin, M., & Whangbo, T. (2023). Education 5.0: Requirements, Enabling Technologies, and Future Directions. https://arxiv.org/pdf/2307.15846#:~:text=Development%20of%2021st%2Dcentury%20skills
Alharbi, A. (2023). Implementation of Education 5.0 in Developed and Developing Countries: A Comparative Study. Creative Education, 14(05), 914–942. https://doi.org/10.4236/ce.2023.145059
Azmi, R., Fakhruddin, W. F. W. W., Me, R. C., Yusof, A. M., Ismail, W. O. A. S. W., Abas, Z. A., Abbas, N. M., Sabri, S. A., & Ya’acob, S. (2021). BRIDGING THE GAP BETWEEN GOVERNMENT-INDUSTRY-UNIVERSITY COLLABORATION THROUGH CEO@FACULTY PROGRAMME. INTED2021 Proceedings, 9198–9204. https://doi.org/10.21125/inted.2021.1922
Azwa Abdul Aziz, Ibrahim Ikara Abdulkarim, & Julaily Aida Jusoh. (2022). A Review of Supply and Demand Digital Talents in Malaysia. International Conference on Business and Technology, 721–738. https://doi.org/10.1007/978-3-031-08093-7_48
BERNAMA. (2024, May 3). Malaysia’s Digital Creative Industry Posts Rm1 Bln in Exports In 2022, To Grow 8 Pct Yearly -- Gobind Singh. BERNAMA. https://www.bernama.com/en/news.php?id=2276314
Etzkowitz, H., & Loet Leydesdorff. (2014). The Triple Helix -- University-Industry-Government Relations.
Florida, R. (2002). The Economic Geography of Talent. Annals of the Association of American Geographers, 92(4), 743–755. https://doi.org/10.1111/1467-8306.00314
HR In Asia. (2016, October 26). Industry-Academia Collaboration To Bridge Malaysia’s Talent Gap In The GBS Sector. Www.talentcorp.com.my; Ministry of Human Resources. https://www.talentcorp.com.my/resources/news-events/industry-academia-collaboration-to-bridge-malaysias-talent-gap-in-the-gbs-sector/
Husin, M. H., Ibrahim, N. F., Abdullah, N. A., Syed-Mohamad, S. M., Samsudin, N. H., & Tan, L. (2022). The Impact of Industrial Revolution 4.0 and the Future of the Workforce: A Study on Malaysian IT Professionals. Social Science Computer Review, 089443932211172. https://doi.org/10.1177/08944393221117268
Jalil, A. (2023, March 1). Global gaming brand Level Infinite partners Claz’room College to support Malaysia’s talent development | New Straits Times. NST Online. https://www.nst.com.my/business/2023/03/884815/global-gaming-brand-level-infinite-partners-clazroom-college-support
Kettunen, P., Järvinen, J., Mikkonen, T., & Männistö, T. (2022). Energizing collaborative industry-academia learning: a present case and future visions. European Journal of Futures Research, 10(1). https://doi.org/10.1186/s40309-022-00196-5
Leydesdorff, L., Park, H. W., & Lengyel, B. (2013). A routine for measuring synergy in university–industry–government relations: mutual information as a Triple-Helix and Quadruple-Helix indicator. Scientometrics, 99(1), 27–35. https://doi.org/10.1007/s11192-013-1079-4
Madarshahi, M. (2021, May 7). THE ROLE OF DIGITAL ECONOMY IN ADVANCING CREATIVE INDUSTRIES-CREATIVITY 2030 SEMINAR. City.cri.cn. https://city.cri.cn/20210507/633e86e4-7cc0-92c5-a18c-439c6dec1d4b.html
MAZLAN KIFLIE, & MAY CHIUN LO. (2024). Impact of Knowledge Management Processes on Competitive Advantage: The Case of Multimedia Super Corridor (MSC) Companies in Malaysia. International Journal of Economics and Management, 18(1), 91–102. https://doi.org/10.47836/ijeam.18.1.06
Mustafa, K., Nadiah, N., Adnan, A., Yusof, A., Khairul Ahmad, M., & Mohd Kamal, M. A. (2019). Immersive Interactive Educational Experiences - adopting Education 5.0, Industry 4.0 learning technologies for Malaysian universities. International Invention, Innovative & Creative (InIIC) Conference, 2019.
Mustapha, R., & Abdullah, A. (2001). Globalization and Its Impact on Technical-Vocational Education and Training in Malaysia. ERIC. https://eric.ed.gov/?id=ED466754
Pinto, E. B., & Fernandes, G. (2021). Collaborative R&D the Key Cooperation Domain for University-Industry Partnerships Sustainability – Position Paper. Procedia Computer Science, 181, 102–109. https://doi.org/10.1016/j.procs.2021.01.109
Prestridge, S. (2010). The alignment of digital pedagogy to current teacher beliefs. Semantic Scholar. https://www.semanticscholar.org/paper/The-alignment-of-digital-pedagogy-to-current-Prestridge/732738ef777521fc8c4cca509d254027825f116b
Salleh, M. S., & Omar, M. Z. (2013). University-industry Collaboration Models in Malaysia. Procedia - Social and Behavioral Sciences, 102, 654–664. https://doi.org/10.1016/j.sbspro.2013.10.784
Shah, R., Rasyidah, W., Hanifah Abdul Hamid, Hanim Misbah, Norhaziah Nawai, Fuadah Johari, Mohd, Nur, W., & Lee. (2023). ENHANCING GRADUATE EMPLOYABILITY IN THE MALAYSIAN CAPITAL MARKET. I-IECONS E-Proceedings, 340–357. https://doi.org/10.33102/iiecons.v10i1.88
Sozbilir, M. (2007). First steps in educational research: the views of Turkish chemistry and biology student teachers. European Journal of Teacher Education, 30(1), 41–61. https://doi.org/10.1080/02619760601120072
Tan, L. O., Balaya, S. a/p, & Aaron Goh, P. H. (2022). Creative struggle in Malaysia: a case study of the advertising, film, and animation industry sectors. Creative Industries Journal, 75–87. https://doi.org/10.1080/17510694.2022.2077530
unesco. (2023, July 3). The “Digital Skills in Central Asia’s Creative Industries” Survey: Core Insights. Unesco.org. https://www.unesco.org/en/articles/digital-skills-central-asias-creative-industries-survey-core-insights
Ye, F. Y., Yu, S. S., & Leydesdorff, L. (2013). The Triple Helix of university-industry-government relations at the country level and its dynamic evolution under the pressures of globalization. Journal of the American Society for Information Science and Technology, 64(11), 2317–2325. https://doi.org/10.1002/asi.22931
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Copyright (c) 2024 Asia Pacific Journal of Business, Humanities and Education